Sunday, July 29, 2012

Blogging and branding and sponsors, OH MY!

You may have noticed some cute changes around here all of a sudden.  I assure you, you're in the right place! I don't often talk about the "business" of blogging but today it's happening. Yep.  It is.  Well, sorta. 
 Now that our den/spare room project is complete, I've been getting my little corner studio space just how I like it.  (Which is really important since it's in our bedroom.) Somehow that propelled me into some business/blog house-cleaning so to speak.  But I'm getting ahead of myself.

My buddy Carissa was talking about branding the other day and it gave me the nudge I'd been needing to make a move on my own branding process and making a streamlined, consistent look.  It was something I'd been thinking about for ages and then alternately NOT thinking about because it seemed like I couldn't ever settle on something I liked well enough to commit to.  (I like lots of things and to commit to only one seemed impossible.)
 I'd been using the same old image for a long time, and though it was cute and kind of "me"... it wasn't really "me."  You know? 

Enter the "love bus" as we call it around here.  I painted it last year for myself... and I loved it so much I decided to get it scanned and sell it as prints.  I'm thrilled that so many of you loved it as much as I did.  It's my favorite print. 
 And suddenly, as I was shopping for some Fall Etsy items like oil cloth (wait for it!) and paper bag envelopes and velcro and stripey bakers twine and fabric, and beat up old frames and such... it came to me.  I decided to use my own image!  I know, right?  Crazy thought.
 (By the way, for those of you who have been emailing about the Christmas garlands the past couple of weeks... first, I love you because you're like me and already looking forward to Christmas.  Second, I'm hoping to list them in late September or October, so stay tuned!)

As soon as I began messing with my bus as my new image, I fell madly in love and that was that.  It just worked and it was totally me in every way.  As a thank you gift for purchases in my shop, I have recently begun tucking one of my little postcard sized love bus prints into each package with a little note of thanks scrawled across the back, so I wanted that to be a part of my new streamlined process.  I found some brown envelopes for all the bits and pieces that often go with my orders like chalk and hangers, etc, and a little label to adhere to the back with all my information.  I even found some soft aqua and white twine to tie them with.  Totally me.  Loved it.
 Don't you love getting something in the mail with sweet packaging?  Oh, me too!  So with the exception of my prints that ship in tubes, (Which I roll in brown wrap, and seal with one of my cute new labels and a pretty twine tie) these little cards are going into each package. 


So here I am now, printing fun new labels, business cards, and shipping tags... and restructuring my blog so everything is streamlined with new image, including my store, Pinterest, and facebook page.  I couldn't be more thrilled with it!  Don't you love it when that happens?  It's such a relief when you finally find what was inside your head but you couldn't seem to wrap your brain around for ages. 
 My bloggy buddy LeAnna has taken terrific care of me over the years, helping with some of the technical side of making the LMM blog cute and she helped me adjust my sidebar wallpaper to the sweet gray and white stripes you now see. (Thank you so MUCH girl!!)

Lastly, I've got to give a shout out to my many sweet sponsors over on my right and apologize for not doing it sooner.  Their support has meant so much to me this year and I'd encourage you to click around and see the fantastic talent going on over there. There are a few little shops with absolutely darling things you won't want to miss, some causes that are dear to my heart, along with some very talented bloggers that I'm sure you'd enjoy reading.  Tell them I sent you!
I suppose it was a very productive weekend.  And on top of that I made up with my man after we fought all the way to church last night over our son not eating his noodles of all things.  It's almost funny when you look back at it!  Okay it IS funny.  Darn noodles.

How has your weekend been? 



36 comments:

Farmgirl Paints said...

looks awesome! love it to bits sweets!!! i'm wanting to streamline things too and go brave with changing my link. soon;)

slip4 said...

I love love your new logo, the Love Bus! I hope to place an order (napkins, I think) soon as my birthday is in September and that will be my present to myself! My weekend has been pretty laid back, but have stayed up too late watching Olympics (can't wait for women's gymnastics!).

Donna said...

love the new look sasha! you go girl! isn't it great when you can finally get things the way you have always wanted them to be in the first place?! the love bus is just perfect :)

A Thrifted Market said...

Love the stripes, the picture and the new look!! I just love your blog..period!

Sally said...

You know I love it. My little postcard just took on significantly more meaning. =D

Donna said...

I love your new look...loved your old one, too. I need to do this for myself. Inspired.

Shell said...

I love your new look and your branding. I bought a print of this from you a few months ago. It is hanging in my bedroom. It reminds me of a pleasant time in my life when my dad had one of those buses in the teal color.

Suzelle Kasaian said...

this rocks :)

Lemonade Makin' Mama said...

Do it girl!! You can rock it I know you can. :)

Lemonade Makin' Mama said...

Awww... thanks sweet girl. :)

Lemonade Makin' Mama said...

How sweet!! I love that.

Raining Pearls said...

Looks so cute, love when everything just comes together! Getting some of those adorable "eat" napkins next payday :)

"Cottage By The Sea" said...

Your blog looks fantastic. I especially love the stripes on either side. Your studio makes me want to add a few things in my own - like the thingy you have with the wrapping paper in it. Is that a tomato cage? Well, it's a gorgeous Southern California beach town day and I must get off the computer and go down to the beach now. This is the bewitching hour when all the out of towners go home and we get the end of the day when it gets all mello, all to ourselves. By the by, there are at least four of those retro VW's in my neighborhood! Love em. I'll pass your blog on to some of my neighbors who might also love your products! Wishing you blessings, Tia

Barbara said...

It all looks so bright & cheery how fun this must have been!

Chavala Orlando said...

I LOVE your new layout. That bus is too cute! Let me just say that I don't comment a lot on here but I absolutely love your blog and enjoy logging on here each day to see what you've posted about. I just love all your projects and how organized and neat everything is. You have such an amazing gift!

carissa at lowercase letters said...

yeah!!! i am so so digging this. and i'm thrilled to know that i gave you a little nudge. somehow that's hilarious to me, considering you are the creative queen, but i'll go with it. : ) this is so YOU. the colors, i think, especially remind me so much of you. if your brand could look like your house, then this would be it. yay! woot! congrats!

The Every Day Extraordinary said...

Love. . .all of it: )

Cheryl said...

when the page loaded up I smiled! I love your new look here and the branding. That "love bus" is so you and the grey and white stripes streamline the look.

Its so nice to have a place all your own to work in, isn't it? I am looking forward to doing that in the next couple of weeks myself.
Have a great week!

Alicia said...

this is so so good, sasha! i love what you've done with the place! i have been thinking about branding also, but i just decided to close my shop so i could focus on some other things...so i guess branding can be one of those things to think about while i'm on break :)

likeschocolate said...

I have your bus hanging in my playroom. I just love it! I makes me smile to look at it.

Kate@StillRoomToGrow said...

lOVE THIS!! Congrats on the changes, I love your blog!

paige said...

i love it all! everything looks crisp & clean!!
darn noodles. you crack me up woman!

Jo @ To a Pretty Life said...

Wow, it all looks amazing! I love the colours, and your painting is adorable. I'm still in the stage of not being able to decide on anything. I'm afraid of commitment.

Mary said...

Super cute branding and logo. Love it! Looks wonderful.

Lee said...

The new look is lovely! (And I'm in awe of the fact that you painted that dear image!)

I also had to laugh when I read your comment about committing to a project ("It was something I'd been thinking about for ages and then alternately NOT thinking about because it seemed like I couldn't ever settle on something I liked well enough to commit to. (I like lots of things and to commit to only one seemed impossible.)") This is the very reason why I have so many amazing ideas in my head - and so few to actually show for it. Must remember to be brave and just try stuff, right?

Happy re-branding!

Lemonade Makin' Mama said...

I'm so glad someone enjoyed that noodle remark. LOL

Suze said...

Your photos are always so clean, beautiful, and large. How do you make 'em appear so big? I know about the x-large option in blogger, but yours seem slightly larger than that?

Tammy S. said...

I've been making a effort to click through my reader and actually go to my favorite blogs - I love your new look and would have missed it if I hadn't :)

Lemonade Makin' Mama said...

If you shoot them vertically, rather than horizontally and resize them to 1000 on their longest sides, you can actually hit "original size" and they will fit nicely! (The horizontal ones still have to be x lg)
Hope that helps!
:)

giosmama26@yahoo.com said...

Head over heels for the new blog look. I LOVE the clean look. I LOVE everything. Yay for you and your big changes. Another favorite blog to visit every single day.

Between You and Me said...

do you resize them in something like pic monkey?

Between You and Me said...

it looks awesome, friend.

we need to talk {like on the phone} about the blog look....I'll email you!

Jensamom23 said...

Looks wonderful and is all so fitting of you! Glad you made up after the noodle incident! :-)

Anonymous said...

I have to say ,I love your blog. You are so real. I'm amazed at your wonderful sprit and talent.If you ever come to Florida on the west coast look me up! Love to sit and share a laugh or two with you.
Mary
RENONFL@YAHOO.COM

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